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Let’s build a Sustainable Future (together)

We are actively involved in environmental protection and nature conservation.
That’s why we continuously evaluate how we can reduce our ecological footprint and reduce our impact on the planet.
Discover our Green initiatives.


100% Plastic-Free.

We are committed to doing our part to protect the environment.
Our eco-responsible packaging are designed to be plastic free in every single detail.
The main material in our packages is paperboard, a renewable material, made from wood from sustainable FSC®-certified forests and other controlled sources.
We are proud of our sustainable packaging made from up to 80% recycled materials and 100% recyclable.

Animal protection is also important to us, which is why we use 100% vegan stickers – no animal products are used to produce them!
These environmentally-friendly paper stickers are made from plant-based and mineral materials.

Sustainable Shipping.

Climate Projects.

Sustainable shipping is one of the big challenges the world faces.
At 23 St Beauty, we stand for climate-friendly logistics and that’s why we join the DHL GoGreen and GLS Climate Protect services, in partnership with our courier companies.
Two environmental protection programs, whose main goal is to reduce the impact of their activities on the planet and help protect the ecosystem.
To offset our carbon footprint, we support certified climate protection projects around the world.
These projects also have a social, ecological, and economic benefit for people and their habitat.

All emissions compensation activities are verified annually by independent auditing companies.
Current projects financed include for example:

🌱 Wind farm in Nicaragua
🌱 Efficient stoves in Lesotho
🌱 Reforestation in Panama
🌱 Reforestation in Uganda
🌱 Biomass power plant in India


Tree-Nation Project.

We made the planet greener!
We are proud to have joined Tree-Nation platform, creating our own forest.
Tree-Nation is a home to 97 planting projects from 33 differents countries.
Every time we plant a tree, Tree-Nation meticulously calculate the amount of CO2 we offset based on the tree species we choose and its location.
All the CO2 compensated is accounted for and displayed inside our Company Forest.
Tree-Nation gathers and coordinates reforestation efforts worldwide in a unique platform, enabling every citizen, company and planter to take action.

Here are some of the reforestation projects we have joined, planting trees thanks to international non-profit organisations:

🌱 Habitat Recovery & Kindness Project, USA
🌱 Eden Reforestation Projects, Madagascar
🌱 Trees for Slender Loris, India
🌱 Usambara Biodiversity Conservation, Tanzania
🌱 Sacred Seeds Garden, Colombia
🌱 Trees for Tribals, India

Let’s plant together!



Planet-Friendly Beauty.

The brands with which we decide to collaborate share our ideals and our sustainable philosophy of environmental protection.
The beauty brands we select are personally committed to making eco-friendly packaging and formulations.
We favour packs made of paper, cardboard, glass, and aluminum, possibly in materials that can always be recycled or reusable and manufactured responsibly.
The plastic packaging, present in a small percentage in our catalog, are made of recycled and/or recyclable plastic, BPA-free.

To support this mission, we decided to create a special filter on our website to promote sustainable packaging.

We are proud to collaborate with a number of brands that offer plastic free & zero waste beauty products, such as solid cosmetics or refills, which drastically reduce packaging waste.
Formulations are also crucial in establishing a brand’s sustainable approach.
Some brands use a mix of meticulously procured organic and natural ingredients in the areas surrounding the production, to limit carbon emissions and enhance native plants, fruits and flowers.
Finally, each product is artisanally crafted in small batches. Small batch production has a lower environmental impact.
Check out an amazing selection of sustainable & eco-friendly products.


Cruelty Free.

Socially responsible Beauty.

A total ban on animal testing in the cosmetics sector has been in place in Europe since 2013. However, a brand is not necessarily cruelty-free just because it distributes in Europe. A brand can produce cruelty-free cosmetics in Europe but not in the rest of the world.
For example, in China it is mandatory by law to test on animals.
Therefore, a brand that sells its products also in China, will certainly have to carry out animal testing on Chinese territory.

We are doing our part to change the industry for the better.
For this reason 23 St Beauty supports only truly cruelty free beauty.
This means that our brands do not test finished products on animals at any point during production.
Furthermore, their suppliers do not test raw materials, ingredients or products on animals.
Finally, they do not test on animals where the law requires it, like in China.

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